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In GA4 interface, you may not be able to make the data look exactly like in Universal Analytics due to their inherent structural differences. Google is constantly improving GA4, so it may introduce more matching functionalities with time. Regarding the tracking code, GA4 works differently than Universal Analytics. If you’ve already tried changing the tracking code with no results, then you’re encountering the limits of GA4 as it’s currently designed. You should keep an eye on GA4 updates and Google’s documentation on it to navigate your way around its features and implementations.
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From your description, it might be a potential bug in the Google Analytics 4 (GA4) debug view, resulting in all page views not being detected accurately. Many marketers have noticed discrepancies in their data as well. It appears that the tool is not fully reliable at the moment. A new similar issue regarding event duplication in GA4 debugger has also surfaced recently. These issues may be collectively contributing to the diminished page view numbers you are seeing. It might be worth reaching out to Google Support for further assistance on these matters.
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Sure, no problem! Basically, you can just start using Google Analytics with BigQuery without worrying too much about the cost. Google Analytics adds just a small amount of data to your storage, and this doesn’t increase quickly. In fact, it’s so slow that you might find your bills amounting to less than $5, even after using it for a full year. Hope this clears your doubt!
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It sounds like you’re having issues with conversion duplication and missing item parameter problems in GA4 via Tag Manager. Your task will be converting the data layer variable names to the GA4 names. Look into using custom JavaScript variables in GTM to translate your format into GA4’s. Also, double-check the triggers for your tag – it’s possibly firing twice due to some duplicates.
