Learn business growth with Google Analytics 4

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Google Analytics 4 Ecosystem

Google Analytics ecosystem can be categorized into two sides for understanding 1. Client Side 2. Server Side Client Side: A…

E-commerce Implementation in Google Analytics 4

One of the key areas of focus for GA4 is e-commerce, it provides reports and capabilities to help businesses track…

Channels and Attribution in Google Analytics 4

It is very helpful to familiarize yourself with common terminology for ad traffic and attribution for understanding advertising reports in…

Community Discussions

Obtaining segmented data from GA4 property report using the Google Analytics API

Hey buds, I’m just trying to wrap my head around this v1Beta api, right? Looks like it isn’t on speaking terms with segments (https://analyticsdata.googleapis.com/v1beta/properties/{property_id}:runReport). You…

Optimizing GA4 Integration: Excluding Unwanted Parameters in GTM Server Side

Hey there, I just set up a GTM server side container with GA4 and it seems to be jiving well with the client space. I’ve…

. Configuring G4 Events as HTML Attributes

Hey there! I’m setting up an event in Google Analytics and hope someone could give me a hand. I’ve added the event as shown in…

GA4 Filters not working as expected

So, I had to create subproperty for multiple geographies. Like Australia, India for the website. One subproperty I had to create which shows cumulative pages…

Trouble with Tag Activation in Google Tag Manager

Hey, any idea why none of the tags I made in GTM are working? Cheers! Here are some links: GTM_1, GTM_2, GTM_3.

Improving GTM Data Layer by Clearing Previous Event Properties

“When I make an event and call dataLayer.push, the old properties from data layer keep showing up in the new events. After the first event,…