Creating Audiences from templates in GA4
We can break down Audience creation in Google Analytics 4 into a few categories for easier understanding. Each of the categories given below achieves the…
Category: Configuration
How to activate Google Signal in GA4
In our previous article, we explored what is Google Signal and what it enables. In this article, we will take a quick look on how to activate…
Understanding Consent Mode in Google Analytics 4
Google introduced consent mode with Google Analytics 4. It adds an additional layer of control for data collection (privacy protection) for Google Analytics and Google…