Hey there! So, you’re worried that adding more scripts (like the one for GA4) could slow down your page? No need to stress about it, it’s a common misconception. The reality is, these small, non-blocking scripts like gtag usually don’t really affect your page load time in a noticeable way when loaded asynchronously.

Now, if you’re into keeping… Read more

In order to transition from analytics.js to gtag.js when you are using Google Tag Manager (GTM), you would need to create a new GA4 property in your Google Analytics. After that, inside GTM, you will have an option to install GA4 Setup Tag where you can enter your GA4 Measurement ID. You should also replace the existing GA3 tags with GA4 as well.… Read more

Hey folks,

So I’m grappling with this quirk in the GA4 API where the dateHourMinute dimension doesn’t jive with the default channel grouping dimension. I can’t figure out how to sort the results by hour/minute while excluding a specific channel grouping. Trying to filter the dimension on channel grouping, like Direct for example, just results in…

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Are you stuck with that service account email they handed to you, or could you switch it up and use another email you’ve got linked to your active accounts?

It’s common to find discrepancies when data is broken down by specific metrics like ‘source’ or ‘source/medium’ because these only report on sessions where this information is available or tracked. If a session didn’t have a source (for example, if it was a direct visit), it wouldn’t be included in this specific breakdown. Another reason may be d… Read more

In GA4, user interactions are tracked primarily through events. Therefore, setting up each individual question as an event could provide you with the granularity you need to understand at what point users leave the process. It’s a similar concept to how you used event categorizations in Universal Analytics (UA). Each question would be an event,… Read more

“Hey, I’m having a weird problem with Google Analytics 4. Every time I open a page for the first time, it’s counting two Page_view events instead of one. But if I re-enter the same page, it counts correctly. I’m not using any custom events or props, and I even removed all custom integrations to simplify things. Any advice on how to fix this?”

The person is experiencing an issue with the reporting of data from their database. They’re trying to categorize user information according to certain criteria such as the medium and source, along with measures like total users, engaged sessions, and engagement time. Using a specific query, they’ve managed to pull some data, but when they compare… Read more

Firstly, don’t worry as this is quite common. The issue may be related to the way data is processed in GA4. To check if the event is firing correctly, you can use Google’s Tag Assistant. Install it on your Chrome browser, enable recording on your site, and perform the actions the same way a user would. When you come to the payment step, the… Read more

In your situation, it appears you are trying to update the webStreamData.defaultUri using Google Analytics Admin API. However, you are receiving a 400 error indicating that the update_mask.paths_list is invalid. The update mask in Google’s Protocol Buffers is used to specify which fields you wish to update within a resource. Therefore, it requires… Read more

Once UA properties stop collecting data, if you continue to use the old tracking code (like the window.ga method), it’s not going to send data to Google Analytics anymore. This might not necessarily show up as Javascript errors in your console, the event information just won’t be passed along anymore. So, you won’t see these events in your… Read more

Absolutely! You’ve linked your GA4 property to BigQuery and are dispatching custom events from your app, right? Events sent either through the standard JS library or the back-end via the Measurement Protocol API should all make their way to BigQuery, no worries there.

Now, you’ve mentioned that all of your data is showing up in the Realtime report…

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