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Understanding the Daily Limitations for Google Analytics Data API
What’s the daily limit for core tokens for each GA4 property? Are we talking about the same GA4 properties?
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2 Replies
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A core token is used as a unit of measurement in Google Analytics 4 (GA4) to limit the amount of data that a single entity can use in a day. As of now, Google has set the daily limit of core tokens per GA4 property at 5,000 tokens. Please note that each GA4 ‘Property’ refers to the specific set of data from a particular source, such as a mobile app or a website. Thus, when referring to ‘GA4 properties’, it’s referring to these individual data sets. The daily limit of core tokens would then apply individually to each of these GA4 properties.
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Each GA4 property has a daily limit of 500,000 core tokens, and yes, we are talking about the same GA4 properties that are used within Google Analytics to separate data from different websites, apps, and other digital platforms.
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