Learn business growth with Google Analytics 4 Forums Google Analytics 4 The number of unique users who completed a conversion event in Google Analytics

  • Jacob

    14 June 2023 at 11:46 am

    You seem to be trying to track unique users but are stuck finding the right metrics. Unfortunately, Google Analytics API doesn’t directly provide user ID data due to privacy issues. However, you can utilize metrics like ‘ga:users’ or dimensions like ‘ga:clientId’, but remember they won’t precisely identify individual users, and some legwork might be needed.

  • Rishi

    19 June 2023 at 11:50 pm

    To track unique logins into your event, you will need to use Dimensions instead of Metrics in Google Analytics API. A particular type of dimension you could use is User Scoped Custom Dimensions. Metrics essentially quantify measurements (like total events) while dimensions provide context to those (like which users caused those events). With User Scoped Custom Dimensions, you can assign a unique identifier (like an internal user id) to users when they log in. Then, when invoking the API, you can include this Custom Dimension in your request to help uniquely identify users. However, ensure that you are not violating Google Analytics Terms of Service regarding sending Personally Identifiable Information (PII).

Log in to reply.