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  • Do GTM event names in GA4 require manual tracking?

    Posted by Amit on 26 November 2022 at 7:06 pm

    Hey! I’m trying to get the hang of these GTM Tags and how they jive with GA4.

    Like, I’ve got this GTM tag that pops off whenever a button gets clicked on. It’s working like a charm and I can see the event let off fireworks in the GA4 debug view.

    Alright, time for the burning questions:

    1. Now, let’s say I sit back and do zilch, could I see the number of times that the ‘map_grid_view’ event happens? Keep in mind, I’m only asking without getting my hands dirty with registering a custom dimension. I’m aware that the event parameters would be hiding on me.

    2. On the other hand, let’s imagine I get a little more hands-on and register ‘click_text’ and ‘page_path’ as custom dimensions, then rehash those event parameters in some other events I whipped up. Would that juicy data flow into GA4 once I send my GTM container out into the world? Is what I’m suggesting here even kosher?

    I’ve attached a snapshot of my GTM tag setup just to give you some visuals. Any help would be much appreciated, cheers!

    Isaiah replied 11 months, 1 week ago 3 Members · 2 Replies
  • 2 Replies
  • Liam

    Member
    12 June 2023 at 10:29 am

    Absolutely! Here’s how it works:

    1. For the event ‘map_grid_view’, you don’t actually have to get your hands dirty with any custom dimension setup. Without doing anything, you’ll be able to see how many times that event occurs. Simple as that!

    2. Now, say you decide to roll up your sleeves and define ‘click_text’ and ‘page_path’ as custom dimensions. Then, you decide to include these same parameters in a few other events you’ve set up. All of that sweet information will indeed start to flow right into GA4 once you set loose your GTM container. And yep, what you’re suggesting is totally fine! Plus, by reusing those custom dimensions, you’re making the most of the limit set by the free version of GA4, which only lets you register up to 50 custom dimensions and metrics. It’s clever to keep this limit in mind, especially if your tracking needs might grow more complex down the line.

  • Isaiah

    Member
    13 June 2023 at 2:49 am

    Sure thing! So, yes you can totally see the number of times that ‘map_grid_view’ event happens in GA4, no need for creating a custom dimension. And if you register ‘click_text’ and ‘page_path’ as custom dimensions, that information will flow nicely into GA4 once your GTM container is live. You’re all good to go!

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