Learn business growth with Google Analytics 4 Forums Google Analytics 4 Abnormal elapsed time measurements in GA4 for iOS Reply To: Abnormal elapsed time measurements in GA4 for iOS

  • Wyatt

    Member
    30 August 2022 at 1:42 am

    So, just to put it out there, the ‘Elapsed Time’ we’re talking about here is actually a total, not an average. Meaning, each time a user moves from step 1 to step 2 in the funnel, that time gets piled up, not averaged out. I’ve tried finding a way to check the average or median of Elapsed Time but came up with nothing, which is a bummer since I think an average would be way more useful than a total. And I don’t think there’s a way to see how many times this shift from step 1 to step 2 actually happened, so even if you wanted to, you can’t do the math to get the average yourself.