Learn business growth with Google Analytics 4 Forums Google Analytics 4 Enhancing Consent Mode in Google Analytics 4: Updating Status and Triggering Tags Reply To: Enhancing Consent Mode in Google Analytics 4: Updating Status and Triggering Tags

  • Isabella

    Member
    21 June 2023 at 3:28 am

    The problem here seems to be with trying to manage cookies and other scripts that come from various tags, specifically non-Google ones like Facebook. Updating the tags to ‘granted’ should allow the cookies and scripts to function as normal once the user gives their consent. But this isn’t always the case, with the Facebook tag still not firing even when it’s set to be granted additional consent. The current process isn’t working as smoothly as expected, so some new insight or solutions would be very helpful. The goal is to make these tags update correctly on both Google and non-Google tags when user consent is given, thereby allowing cookies and scripts to work as they should.