Learn business growth with Google Analytics 4 Forums Google Analytics 4 Capturing Elementor Form Submissions as Conversions in GA4 Reply To: Capturing Elementor Form Submissions as Conversions in GA4

  • Sawyer

    9 February 2023 at 11:04 pm

    Absolutely, Google Analytics 4 (GA4) provides a way to track conversions such as form submissions without relying on URL changes. One method is to use Event Tracking. This enables you to track specific actions on your site.

    For Elementor, an easy way to track form submissions is by using Google Tag Manager (GTM) together with GA4. You can create a custom event in GTM to fire whenever a form submission is successful. That event can then be captured in GA4 as a conversion.

    Bear in mind, this will require some initial setup (installing GTM, linking GTM and GA4, creating the custom event in GTM, configuring the event as a conversion in GA4) and might require assistance from someone with technical knowhow.

    You can find numerous tutorials and step-by-step guides online that can guide you through the process. You can also consider hiring an expert if you’re unsure about handling it yourself. In the long run, event tracking will give you a more reliable and flexible way to measure conversions, regardless of changes to your site’s structure or design.