Learn business growth with Google Analytics 4 Forums Google Analytics 4 Inconsistency in Total Revenue Metric Calculation with Added Dimensions and Metrics Reply To: Inconsistency in Total Revenue Metric Calculation with Added Dimensions and Metrics

  • Amelia

    Member
    9 July 2023 at 11:11 am

    This sounds like an issue with Google Analytics adding additional filters when you’re selecting new parameters. Each time you add a new dimension, it can potentially limit the scope of your data, which might explain why your total revenue figure is decreasing. You might need to check each parameter to find out how it’s limiting your data. Hope this helps!