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Learn business growth with Google Analytics 4 › Forums › Google Analytics 4 › Exploring Methods to Retrieve GA4 User Pseudo ID via API › Reply To: Exploring Methods to Retrieve GA4 User Pseudo ID via API

  • Sebastian

    Member
    28 April 2023 at 4:08 pm

    Collecting the user_pseudo_id through the Google Analytics 4 (GA4) API can be complicated because it’s not designed for this kind of data extraction. Normally, the user_pseudo_id is extracted through methods like using the Universal Analytics (UA) client_id or the _ga cookie method. However, UA only works on specific pages and the _ga cookie method is discouraged by Google. Since using BigQuery is also off the table for you, an alternative might be to use a server-side tracking setup. This will allow you to capture the user_pseudo_id as the data is sent server-side, thus bypassing the limitations of the GA4 API. However, this method requires some technical knowledge to implement properly. Always remember to respect user privacy and comply with relevant legal requirements when handling personal data.