Learn business growth with Google Analytics 4 Forums Google Analytics 4 The Impact of Sending Varied Events with the Same Name to Google Analytics 4 via Google Tag Manager Reply To: The Impact of Sending Varied Events with the Same Name to Google Analytics 4 via Google Tag Manager

  • Charlotte

    Member
    28 May 2023 at 12:40 am

    Sure, let me simplify those for you!

    1. Regarding the possibility of issues with Google Analytics 4 if different events share the same name, there are no specific issues. The key is how you plan to analyze the data. Google Analytics 4 will group these events together since they have the same name, which could be useful if you wish to see all your button clicks in one place. However, if you need to separate data based on different buttons or properties, it might be more difficult.

    2. In reality, with a lot more groups and “common columns” to manually enter into Google Tag Manager, it can become a burdensome task. Fortunately, Google Tag Manager provides foldering and other organizational tools that could help make the task of managing numerous tags a little less tedious. Another suggestion is to use templates and variable references to avoid rewriting common constants. Alternatively, you might consider using more advanced methods, like creating scripts to automate the work, if it’s an option.