Learn business growth with Google Analytics 4 Forums Google Analytics 4 Linking Salesforce Leads to GA4 Conversions: Overcoming Session ID Challenges Reply To: Linking Salesforce Leads to GA4 Conversions: Overcoming Session ID Challenges

  • Noah

    Member
    5 June 2023 at 12:16 pm

    Sure, I understand that you’re struggling to track specific user sessions that lead to conversions from Salesforce to GA4 due to the lack of a unique session ID in GA4. It sounds like you’ve already tried using a combination of the CID and timestamps. But since timestamps only let you go back a maximum of three days, it’s not giving you the long-term tracking you need.

    One way around this could be generating your own unique session ID for each visit, and then sending it, alongside the CID, to Salesforce when a lead is generated. This unique ID could then be passed back with the “offline conversion” event to GA4 when the lead converts. This method would let you directly tie an offline conversion to a specific site session, without being bound by the 3-day limit of timestamps.