Reply To: Linking Salesforce Leads to GA4 Conversions: Overcoming Session ID Challenges

[Henry]

Hey there! Don’t worry, there are ways to pinpoint the specific session that led to a converted lead. You just need to include the session_id in your request to the Measurement Protocol.

Go ahead and look up the session ID using a couple of tried-and-tested methods. Either use this resource at https://developers.google.com/tag-platform/gtagjs/reference#get or just pull the session ID straight from the GA4 Cookie.

I understand your need to attribute the lead back to the exact session and hope this helps you get that sorted out!