Google Analytics 4
Google Analytics 4

Learn business growth with Google Analytics 4 › Forums › Google Analytics 4 › Migrating from Universal Analytics to GA4: Can I use the same Tracking Code? › Reply To: Migrating from Universal Analytics to GA4: Can I use the same Tracking Code?

  • Isabella

    Member
    25 January 2023 at 5:44 am

    Hey Yash, once the July 1, 2023 deadline hits, the old UA Google Tag will stop collecting data. That means you will need to switch over to GA4 by installing the new tag in your codebase. As much as I understand that you wouldn’t want to meddle with your codebase, I’m afraid it’s inevitable if you want to continue collecting data with Google Analytics.