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Utilizing GA4's Filter Functionality for Event Names and Parameters
Yo folks, I’ve got this website, say
example.com
, with more than a grand of pages, like:- example.com/tiger/english/
- example.com/tiger/french/
- example.com/tiger/ukraine/
- example.com/cat/english/
- example.com/cat/romanian/
- …
The whole setup is pretty straight,
slugname/language
, that’s the drill for all pages.Back in the good ol’ days when I was jamming with GA3(UA) tracking, things were breezy. I’d just drop
/tiger/
and get all the tiger pages or/english/
for all English ones. Here’s how it went down:Man, I could filter out anything I needed just like that!
But then, GA4 comes around and plays hardball – no tracking on page URLs. All I can do is send those strings as
custom events
/event parameters
. So, how do I filter topics in this brave new GA4 world? I’ve been searching high and low, but no sight of that refreshing text box I had in GA3:After some digging around, I tried to get creative with defining custom names here:
Finally, I could filter by those names I set up myself.
But hey, don’t get me wrong, there are some real drawbacks compared to my trusty GA3 filters:
- You can’t stretch past 50 terms
- Before I run any queries, I need to skip over to the admin page and draft up the terms
Anyone out there cracked the code to use the textbox filter in GA4? Much appreciated, folks!
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