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Calculating the Percentage of xyz Event in Comparison to Page View Event in GA4
Hey folks,
Just to clarify, I have this “xyz” event that pops up during some “page_view” events. I’ve been trying to figure out what percentage of the time it happens. Like, say we had 100 page_view events and 50 of ’em had the “xyz” happen. That’d be a 50% incidence, yeah?
I’ve done a fair bit of experimenting with different methods (think Google Tag Manager with Google Analytics 4 reports or – another one – Google Data Studio), but so far, no dice. I just can’t seem to get a fix on exactly how often this event is happening in relation to pageviews.
I’d appreciate any pointers or suggestions you might have. Thanks in advance!
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2 Replies
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Sure, analysing how often your “xyz” event occurs in relation to “page_view” events should be fairly straightforward with Google Analytics 4 or Google Data Studio. You’d want to calculate the ratio of “xyz” events to “page_view” events as a percentage. If you’re struggling with this, it could mean there’s a tracking issue or the numbers have not been set up to correlate correctly. Try double-checking your tracking settings and maybe seek some expert insight on setting up the metrics in Google Analytics 4 or Google Data Studio if the problem persists.
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It sounds like you’re on the right track, trying to find the event frequency as a percentage of the total views. The “xyz” event might not be captured correctly, or there could be an issue in how you’re setting up your Google Analytics 4 or Google Data Studio. You should ensure your tracking tag for the “xyz” event is installed correctly and working as expected. You might need to refine your filters or create a new report that focuses specifically on “xyz” and “page_view” events to get the clear picture you’re after. Google’s online help resources or forums could also provide some valuable guidance. You might even need to consult with a data analyst or a specialist in Google’s tools if you’re still having trouble.
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