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Resolving Self-Referral Problems in Google Analytics 4 (GA4)
Why is my website still showing as a referral after I’ve added it to ‘unwanted referrals’? And why isn’t the page referrer being reported? Is there anything I could be missing here?
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2 Replies
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This issue could be due to the analytics tool taking some time to update. It’s also possible that there’s a misconfiguration or error with the way you’ve added your site to the ‘unwanted referrals’ list. The missing referrer information may be caused by visitors using web browsers with strict privacy settings, thus preventing the sending of referrer data.
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Even after adding your website to the ‘unwanted referrals’ list, it might still show up due to a variety of reasons. The most common is caches and cookies not being cleared, meaning the changes haven’t been fully recognized or implemented yet. Also, any current users who already loaded the page before you made changes may still cause your website to appear as a referral. As for the page referrer not being reported, it could be because your website or the referring site is using the ‘noreferrer’ link attribute, which prevents the HTTP referer header from being sent. Additionally, it could be due to certain browser settings; for instance, some browsers do not send the referer information as a privacy measure. If the issue persists, you may want to consider seeking technical help or contact your analytics service for further investigation.
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