I’ve switched over to a new GA4 property to keep track of all my work across various subdomains, like give.domain.org and shop.domain.org. Before, I had Universal Analytics (UA) handling each subdomain separately – it was a breeze because it integrated directly with our software. Now with UA taking a bow in July 2023, I’ve got all my subdomains…

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One way of separating all the memberships in GA4 (Google Analytics 4) is by using custom dimensions to track each membership type. While setting up each subscription as a product would be a perfect way to arrange them ideally, GA4 doesn’t have this setup built in. However, you can employ custom dimensions to achieve similar results.

Custom… Read more

Wow, that is quite a difference between those two numbers, huh? Doesn’t really seem right, even with GA4’s tendency to count more users. And you checked for any double GA4 codes so it’s not that. Hmm…

Let’s see, here’s a few things we can do to figure out what’s going on:

1. Take a look at your UA property. Make sure no weird filters are… Read more

Hey folks, I’ve got an issue I could use some help with. I’m currently using Google Analytics data via FiveTran to Redshift, but I need to switch it over to GA4. The way it works now is by creating ‘Segments’ in Universal Analytics (UA) and then layering them in one big “Valid Visitors” segment. I then ask FiveTran to import three reports with… Read more

In GA4, you can send event data using the Measurement Protocol API and add different parameters to gather the desired data. However, GA4 does not need to send user agent, referral URL, and user IP data in the same way as Universal Analytics. This data is collected automatically. To track user interactions more granularly, you can create custom… Read more

Hey there, just a quick question. Even though I can spot the event_label and event_category parameters that I’m sending during a click event in Realtime, it’s a no-show in engagement or in the reports. So, does that mean this data is lost somewhere down the line? Is there some way for me to dig up data from the past?

This is how I set up the…

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Great! You managed to handle pagination in the Azure Data Factory foreach loop using the new Google Analytics GA4 version 1 beta by using a unique solution. To start, you created three set variable activities: you set the offset to 0, the limit to 100,000, and the total rows received to 0. Then, you added an activity that continues until the total… Read more