Each GA4 property has a daily limit of 500,000 core tokens, and yes, we are talking about the same GA4 properties that are used within Google Analytics to separate data from different websites, apps, and other digital platforms.

Yes, you’re correct. It seems you’re having trouble seeing ‘view_item_list’ event details in your Monetization/Ecommerce Purchases report, despite them appearing in Realtime and Engagement reports. While there is a possibility of modifying your DataLayer pushes to get this data, it may be more beneficial to identify why these specific events… Read more

It’s highly probable that the issue is occurring due to the unnecessary creation of a custom event in the GA4 configuration. The GA4 interface allows for the creation of ‘new events from existing events’, a feature that might inadvertently result in duplicated event fires when incorrectly configured. You might want to check if you’ve actually… Read more

Hey there, I’m currently making the jump to GA4 and nailing down all the ecommerce events. I’ve stumbled onto something and I can’t seem to find an answer.

You use view_item whenever a customer looks at a product, right? And this event expects currency, value, and items. You put in the NETT price in the value and in items, you fill in all your…

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Hey, so I’m trying to set up an event for when someone clicks the ‘Add to Cart’ button on my site, but for some reason, it’s just not triggering. Here’s the code I’m working with:

ReactGA4.gtag("event", "add_to_cart", {
      currency: "RON",
      value: price,
      items: [
        {
          item_id: id,
          item_name: title,…

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Google Analytics 4 (GA4) and Universal Analytics (UA) handle and calculate data differently which might explain the discrepancies you’re seeing. GA4 may take longer to process the data or calculate active users in a different way compared to UA. This might be why the count for active users today in GA4 is lower than in UA and also lower than the… Read more

Alright folks, let me lay down the situation. I’m trying to put together this cool setup in GA4 revolving around AB Testing without diving into the deep end of user_scope dimensions and those tricky swimlanes.

Currently I’ve got gtag('event', 'experiment', { exp_bucket }); being fired and configured as an event dimension. Pretty neat, I can gaze…

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Hey there! It sounds like you have quite the Matryoshka doll of data on your hands! Just a heads up, the best practice for this kind of situation is to flatten your BigQuery GA4 export before you even export it. Basically, you want to simplify that json data in your event property/custom dimension column so you don’t have to worry about it later.…

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It’s possible that a custom dimension named “price” is causing interference with your ecommerce data. Since you’ve already archived it, let’s see if it solves the issue. The number format for the price should be alright, as GA4 accepts it. We’ll know more soon after the fresh data starts coming in!

From what I understand, you’re trying to structure your data to match the Google Analytics 4 (GA4) raw sessions event action format. Currently, with your query, you’re creating an array of structs with three fields (ec, ea, el). This isn’t matching the complex nested structure you’re aiming for which seems to be key:value pairs for each event… Read more