“Hey guys, I’m in a bit of a pickle. So, I’ve been trying to add GA4 to my site, doing it old school without Tag Manager. The Universal Analytics code seems to be working just fine, no worries there. I used Google’s Tag Assistant for my GA4 code and it seemed all hunky-dory in the debug view in the GA console with all the events showing up.

“But… Read more

Unfortunately, as of my current knowledge, there seems to be no feature available to directly adjust the width of columns or panels within the Google Analytics 4 interface. The Google Analytics interface doesn’t provide an option for manual adjustments to column widths. However, you could consider exporting the data to a CSV file, where you c… Read more

Hey all, I’ve been trying to sort out this issue with our website’s Google Analytics 4. We’re using the Global Site Tag method and also have a Universal Analytics property that successfully excludes internal traffic. Basically, I followed the steps to define internal traffic in GA4 and set up a data filter to exclude a certain IP – yet despite it… Read more

Hey there! It looks like you’re trying to make full use of ecommerce columns with a custom Tag Manager Event.

Unfortunately, if you’re using an appropriate EEC event, that’s the only way you’ll be able to send EEC values. When you use a regular event to send complex data structures, it means you’re bound to the limitations of event properties.… Read more

Sure, let’s take a step back and look at what Google Tag Manager (GTM) and Google Analytics 4 (GA4)/gtag.js do.

At the core, think of GTM as a “container” that can hold numerous tracking codes (including GA4/gtag.js). So, you put all your tracking code inside GTM, and then you only need to install GTM on your website once. That’s why it’s popular… Read more

Unfortunately, there is not currently a way to stop Google Analytics 4 (GA4) from automatically attaching “_gl=xxx” to the ends of your external links. This is an automated feature of GA4 and there are no settings or configurations that can turn it off. You’ve done everything correctly in your JS tracking code, but the “decorate_links” parameter… Read more

So, when we decide to change the name of something in GA4, do we still get to keep all the old stuff that used the old name in our historical events? Nothing’s going to get lost in the shuffle, right?

Certainly, you can integrate each of your Android apps with a unique GA4 property within your Firebase. Here are the steps that you should follow:

1. Log into your Firebase console, and select your project.

2. From the project settings, navigate to the “Integrations” section and you’ll find Google Analytics.

3. If Google Analytics is not… Read more

The issue seems to lie in the set-up of your RegEx table variable. The first issue could be related to the ‘Input Variable’. The ‘Variable Type’ is ‘Page Path’ which may not be the correct location to find ‘_form_23’. Make sure to select the correct input source. The second issue could be with the matching pattern. You are using ‘^div._form_23$’… Read more

Yes, your understanding is correct. The process of migrating from Universal Analytics (UA) to Google Analytics 4 (GA4) does involve manually updating each tag from UA to GA4 in Google Tag Manager (GTM). This is because UA and GA4 are fundamentally different systems and they do not share the same data model. The Google Analytics Migration Assistant… Read more