In a React application, you normally initialize Google Tag Manager (GTM) in the main application component’s lifecycle method, making it available throughout your application. However, since your requirement is to disable or remove GTM scripts after a specific user action (like logging in), you’ll need a conditional approach.

Unfortunately, the… Read more

In Google Analytics 4 (GA4), the user data might not be showing up even when you send a purchase event via Measurement Protocol using user_id as client_id due to a few reasons. One possible issue could be mismatched data or formatting issues. It’s important to ensure both user_id and client_id are sent correctly and in the right format, as GA4 has… Read more

Hey, can you help me out? I’m trying to update records in my database, namely those that have an event_name as ‘page_view’ and a key of ‘page_location’. I want to target only those where ‘page_location’ contains a specific pattern. I’ve managed to write a query that makes the correct selection, but I’m stuck on how to actually incorporate an… Read more

You’re on the right track. It seems like you already have the “host” as a parameter in your function, but you’re not using it in the properties that you’re setting for the gtag pageview event. To track the hostname, you can simply append the hostname to the “page_path” and “page_location” properties.

For “page_location”, ideally, it should… Read more

“I’m struggling to get the same data from the Google Analytics Data API as I am from the Web UI. Even when I used the query explorer for the API, the results are fewer. Google’s data sampling seems to apply to the API but not in the report. Tried switching to the GA Reporting API, but it only takes View ID, and I’m using GA4 and only have Property… Read more

Hey there,

So, I’ve inherited this really intricate analytics setup. Thing is, our team members are spread out all over the place – such is the nature of the digital age, right? So, here’s my conundrum – should I maintain the status quo of having 2 configurations, both pushing out the same events or should I ditch the standalone and put all my… Read more

You’ve hit the nail on the head with your curiosity. In Google Analytics 4, the session_engaged parameter is mainly used to calculate engagement. It simply gives us a green signal when a session starts heating up, a clear way of showing that the user is involved.

On the flip side, we have engaged_session_event. This adds a bit more context to the…

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It doesn’t seem like Google’s reporting API provides a specific way to gather entrance info directly. The data might still be obtained indirectly by focusing on the first event of a session, but it appears there isn’t a straightforward method to extract these entrance metrics via the API.

To rectify the mislabeling in Google Analytics 4 (GA4), you need to refine the UTM parameters associated with your campaigns. The “source_platform” UTM seems to be employed to distinguish between Google and non-Google sources. However, if Google Display campaigns are showing up in your non-Google data, it seems like there might be a flaw with your… Read more

When you add more dimensions to your request like “transactionId”, you’re drilling down further into the data. This might display more sessions that involve specific actions like transactions. As for the “(other)” row, Google uses that for a variety of data that doesn’t neatly fit into the other categories, which is why excluding it brings you… Read more

No worries, buddy! The strange traffic shift you’re seeing is actually a little hiccup with GA4. You see, paid search events are wrongly ending up counted as organic or direct traffic – it’s a bug. You can track this issue online. Here you go: [Google Issue Tracker](https://issuetracker.google.com/issues/241258655).