Unfortunately, without detailed information about the specific error message you’re encountering or the specific code you’ve installed, it’s difficult to provide a concrete answer. However, a common problem could be related to the set up of your conversion tracking. Make sure you created a conversion action in your Google Ads account, and that… Read more

You may be facing issues because your current variable setup doesn’t seem to be extracting the “item_name” data properly. You may need to adjust your JavaScript variable in Google Tag Manager so that it correctly accesses the “item_name” data from the dataLayer variable representing your “ecommerce.items”. After doing this, if you are still… Read more

“Hey there, I’ve been fiddling around with Google Analytics 4 and started dabbling with our Shopify store. I added an ecommerce dataLayer push in a liquid file in the Sections folder, but for some reason, the dataLayer isn’t updating. I’m attempting a basic ‘view_item’ event, scanning religiously for typos. So just to troubleshoot, I swapped our… Read more

Try reviewing your Adobe Launch implementation for any tracking issues that could be causing this. Maybe the first party cookies aren’t getting set correctly or there could be issues with cross-domain tracking. Check for any incorrectly implemented filters in GA360 that could be excluding return visits. Also, consider any recent changes made to… Read more

So here’s the scoop. I used Bigquery to pull some data on active_users and total users up to 31/12/2022. This was broken down by CampaignName and Country as shown:

select 
count(distinct case when (select value.int_value from unnest(event_params) where key = 'engagement_time_msec') > 0  or (select value.string_value from unnest(event_params)…

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It’s clear you’re dealing with a complicated analytics set-up, and your hesitation to change the current dual configuration setup is justifiable. But, it’s also evident that your standalone properties and ‘the beast’ have different capabilities. ‘The beast’ is a more integrated, holistic approach, but might be too complex for some of your teams.… Read more

This sounds like a challenging, yet interesting problem. It appears that you have a well-functioning PHP service that utilizes the Google Analytics API. This service uses the same account and set of credentials to successfully run reports on manually created properties but hits a ‘PERMISSION_DENIED’ roadblock when it comes to properties that were… Read more

“So I just switched from Universal Analytics (UA) to GA4 with the assistant. Now I’m kind of worried. Will GA4 stop collecting data if UA does? Also, can I keep using my old analytics.js code and the old keys? I’d rather not change the code if I don’t have to. What happens when data collection stops?”

In the context of integrating GA4 with SSIS using KingswaySoft, I don’t have specific knowledge about KingswaySoft’s GA4 component. However, based on my experience with a UA to GA4 reporting project, I can provide some insights.

In Google Analytics, a metric represents a countable quantity, such as the number of cows. For example, if you have 10… Read more