Imagine I have a landing page URL that isn’t mine, something like www.notmysite.example/somepage, but I want to use it in my ads. Now, what I’d love to do is to create a URL that’s trackable through my G4A Tag Manager. I want all clicks, the source of traffic, and so on, visible in a G4A campaign.

I was checking out this tutorial and it showcases…

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Yes, you’re on the right track with your observation and assumption. It’s important to note that event names are not part of the metadata that is returned by the endpoint you’re using. As such, only dimensions, metrics and the metadata related to them will be returned by the GetMetadataRequest.

To fetch all events, you’ll need to use a different… Read more

Google Analytics 4 (GA4) employs a feature called ‘Identity Spaces’ to map the user journey across different events. This means that even if the user starts with a pseudo ID and later switches to a permanent user ID, GA4 can link these IDs together and understand they belong to the same user. Hence, it won’t treat them as different users once a… Read more

Good news, I figured it out on my own! For keeping the variant title or id of the item updated on a ‘cart addition’, the trick is to add an iteration on product.variants within the ecommerce variable. Then point it to the suitable liquid variable – this could be variant.title or variant.id.

{% if template contains 'product' %}
 dataLayer.push({…

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The person is experiencing a discrepancy in the number of sessions recorded between two Google Analytic platforms, GA4 and UA. When the person counted the sessions from a particular day, the UA platform had recorded 104 sessions, and GA4 had recorded 331 sessions. They then tried using a tool called BigQuery to recreate the session count from GA4,… Read more

Hey there, I’ve been trying to get my head around this issue and need your expertise. So, when I’m rockin’ preview mode in GTM, I’m seeing all these events in the debug ribbon, and I spot that nifty debug parameter sitting at 1. All good so far.

But here’s the kicker: when I step out of GTM preview and just chill on the site like a regular…

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One possible issue could be related to how “first_open” events are handled. If there are users who have multiple “first_open” events (which sometimes can happen in GA4 if users reinstall the app, clear their cookies, or switch devices), they would be counted multiple times in your retention calculation. This could particularly inflate numbers for… Read more

Sure, mate. So as of right now, there isn’t a straightforward way to have both UA and GA4 reporting in the same analytics.php file since Google’s v4 API does not support GA4. That being said, Google is developing a new API for GA4 which should solve this problem when it gets rolled out. For now, just stick to using them separately.

Hey, I need a bit of help guys. I’ve shifted my Google Analytics UA properties over to Google Analytics GA4 properties, right? So, for the UA properties, we’ve been plugging into the Spatie/analytics library which uses the Google Analytics Reporting API v4. The thing is, now that my properties have made the move to GA4, it seems like I’m going to…

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