Hey folks! So, we’re using GA4 on iOS for a bunch of things, one being to track how much time a user spends on each view. Oddly enough, it’s showing us times in terms of days, not minutes or seconds like we expected. Has anyone else bumped into this issue while using GA4?

Hey there! So, we’re an agency working with heaps of clients across loads of accounts and properties. We’re eager to set up a whole bunch of core Insights for every GA4 property and want these insights to wing their way to our internal team by email.

Now, according to the Insights creation page, it goes something like this: “Bang in the emails… Read more

So you’re testing out GA4 with BigQuery to see if you can duplicate what you’re seeing in the GA UI, right? That’s a great approach indeed. Are you per chance checking out that Traffic acquisition: Session source report in GA4? Resorting to queries for session counts by source can be quite insightful.

You zoomed in on ‘Google’ traffic for a given… Read more

Sure thing, happy to help! You’re absolutely okay mixing and matching v1 and v2 data layer variables in your GTM container. You’d typically choose depending on the structure of the objects you’re pushing.

While v1 is a little more limited – it can only handle flat data structures and doesn’t offer recursive merging of complex objects. In your… Read more

Sure, what your team is saying is indeed possible. When a mobile app is built with web tech, as described, it’s possible to use the same analytics setup as you would for a website. Debugging such an app typically involves using your computer’s browser, connecting your phone to your computer, and enabling certain settings that let your computer’s… Read more

This sounds like a problem of data syncing between Google Tag Manager and Google Analytics 4. Ensure that the ‘userId’ is defined correctly in GA4 as well, not just in GTM. Sometimes, data you see in the debugger doesn’t reflect in GA4 reports because it might not be configured correctly in GA4. Double-check the configuration settings and maybe… Read more

Sure, I’d be happy to help you out! This might actually be a pretty straightforward fix. Here’s what you can do:

1. Let’s start with adding a Custom Definition. You can find how to do this using this reference link:
   Custom Definition

2. Next, you’ll want to add a Data Exploration. Check out this handy reference for that:
   Data Exploration

And…

Read more

With GA4, you’re effectively starting a new data collection stream independent of Universal Analytics. So, GA4 will continue to collect data even if UA stops. However, concerning your old analytics.js code – GA4 uses a different measurement model (gtag.js) and doesn’t support the old UA (‘analytics.js’) code. GA4 properties use a different type of… Read more