[Daniel]

It sounds like you’re experiencing some strange discrepancies with your Google Ads data when adjusting your query dimensions. There could be a few reasons for this – perhaps there could be cache issues, or it’s possible that some data could be excluded due to aggregation thresholds. Also, not all data sources map one-to-one, so data between systems may sometimes differ. I would suggest clearing out your cache or reaching out directly to Google’s support for a deeper dive into the issue.

[Daniel]

In GA4, you can track custom parameters without pre-setting them in your admin console. You can simply send them along events, similar to what you were doing in Universal Analytics. But for them to appear in your GA4 reports, you will have to register these parameters in the event parameter section.

[Daniel]

The GA4 custom insights feature processes data on a continuous basis, which is why you might be receiving early morning alerts. To get more accurate results, you might want to check the insights later in the day when all data has been processed. Unfortunately, you can’t customise when GA4 picks up data for daily insights. Whether daily or weekly records are more suitable would depend on your website’s traffic patterns.

[Daniel]

It seems you’re having some difficulty obtaining the total field from the GA4 API, despite it being easier to do so in GA3. The first thing to do is to ensure that the metrics you’re requesting support the total field. Not all metrics do, so it’s worth checking the GA4 documentation. There may be specific requests needed to pull the total field in GA4. Moreover, double-check syntax and structure of your API call as a slight error can cause data not being pulled correctly. If you still encountered issues, consider reaching out to Google’s support service or engage with the developer communities online to get advice.