Learn business growth with Google Analytics 4

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Google Analytics 4 Ecosystem

Google Analytics ecosystem can be categorized into two sides for understanding 1. Client Side 2. Server Side Client Side: A…

Channels and Attribution in Google Analytics 4

It is very helpful to familiarize yourself with common terminology for ad traffic and attribution for understanding advertising reports in…

E-commerce Implementation in Google Analytics 4

One of the key areas of focus for GA4 is e-commerce, it provides reports and capabilities to help businesses track…

Community Discussions

Inconsistencies between Google Analytics 4 Data API and Web Interface Results

Hey, could use some help with a problem that’s been nagging me. I’m currently using the GA4 data API to get daily sales data every…

Accessing Query Parameters in Google Analytics 4 API

Hey there, I’m trying to use the Google Analytics 4 API to grab data for pagePathPlusQueryString, sessionCampaignName, & totalUsers by using this POST link: https://analyticsdata.googleapis.com/v1beta/properties/GA4_PROPERTY_ID:runReport.…

Identifying session-level traffic sources in BigQuery using CASE statements

In the process of identifying session-level traffic sources in GA4 data within BigQuery, you’ve noticed that the traffic_source variables relate to the traffic source that…

Creating a data-driven dashboard with Big Query for Google Analytics in Data Studio

Right now, I’m in the process of reimagining my Google Analytics dashboard using the Big Query connector in GA4. I’m designing a custom query that…

Troubleshooting Google Analytics Attribution Reporting Issues

Hey everyone! So, couple months ago we set up this attribution report, right? But here’s the thing, all we’re seeing is “direct” as the only…

Troubleshooting GA4 Debug View and Network Tab Payload for Missing gtag Event Firing

Hey there! So, I was messing around with the GA4 view_item Event in BigCommerce and thought everything went smoothly. The info is popping up just…