Learn business growth with Google Analytics 4

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E-commerce Implementation in Google Analytics 4

One of the key areas of focus for GA4 is e-commerce, it provides reports and capabilities to help businesses track…

Channels and Attribution in Google Analytics 4

It is very helpful to familiarize yourself with common terminology for ad traffic and attribution for understanding advertising reports in…

Google Analytics 4 Ecosystem

Google Analytics ecosystem can be categorized into two sides for understanding 1. Client Side 2. Server Side Client Side: A…

Community Discussions

Sharing or Exporting Custom Report Templates in GA4

Hey, I’ve set up custom reports in GA4 and I’d like to share the template without including any data. This way, others don’t need to…

Incomplete Event Data in GA4 Daily Rollup Tables

“Why are we losing event data in our GA4 BigQuery daily rollup tables? Our site events show up fine in the intraday table, but when…

Implementing Google Analytics 4 within a Chrome Extension using Manifest V3

Let me put it like this. So, here’s the real talk => Alright, looks like you can’t really import scripts from links when you’re in…

Understanding the Red Exclamation Mark in GA4 Reports

Hey guys, I need some tips. So, I’ve been managing a GA4 account for my business website for about 4 months now. I’ve noticed this…

Enhancing Google Analytics: Modifying Events and Properties with Custom Values

I’m creating a website and I’m using Google analytics to track button clicks. I modified analytics prop5 and added data-region to the button. The button’s…

Divergent Session Counts: GA4 vs BigQuery's Events_Intraday Table

We’ve run into a bit of a puzzle here. The session number from GA4 for November, at 559,555, is way more than what we’re calculating…